Guides to WhatsApp for business
Plain answers on WhatsApp Business: costs, templates, consent, Shopify and moving your number. Written by the Qubox team and checked against Meta’s own pages.
WhatsApp Business API costs in India, explained
Using the WhatsApp Business API has two costs. Meta charges for each delivered message your business sends, at a rate set by the message category and the customer's country, and bills your own WhatsApp account. Qubox charges a monthly or yearly plan for the software and adds nothing to Meta's message charges.
Updated ShopifyHow to send WhatsApp order updates from Shopify
Connect your own WhatsApp number to an app that listens to your Shopify orders, get three order templates approved by Meta, and ask customers on the thank-you page whether they want WhatsApp updates. Then each new, shipped or cancelled order sends a message, but only to people who said yes and never after they said STOP.
Updated Getting startedMove your WhatsApp number to a new provider
You can keep your WhatsApp Business number when you change provider. Under Meta's new account model the number does not move: you share your WhatsApp account with the new provider through Meta's own sign-in. Then remake your templates there, add a payment method, import contacts with their consent, and export old chats you want to keep.
Updated Getting startedUse the WhatsApp Business app and API on one number
Meta lets you connect your WhatsApp Business app number to the API and keep using the app on your phone. Recent chats and contacts can be synced and messages from the app stay free. But some app features are switched off, sending is capped at 20 messages a second, and the API cannot do everything the app does.
Updated Consent and the lawWhatsApp marketing consent under India's DPDP Act
To send WhatsApp offers in India, get a clear yes from each person for that purpose, tell them first what you will do with their data, let them withdraw as easily as they agreed, and keep proof. India's DPDP Act asks for this, and WhatsApp's own rules ask for opt-in too. This is general information, not legal advice.
Updated TemplatesHow to get a WhatsApp template approved first time
Meta approves a WhatsApp template when its category matches the content, its variables are numbered in order, never sit at the very start or end, each has a sample value, and the wording follows WhatsApp's policies. Wrong categories, badly placed variables and missing samples are common reasons for rejection, and you can check all of them before you submit.
UpdatedSee Qubox on your own use case
A call with the people who build it. We’ll set up your business and answer every question.
Start now or book a demo Every feature on every plan. Meta bills you directly for messages.